In their own words
"I can't say enough about AudioLink They completely surpass my expectations by ensuring timely deliveries and quick turnaround of high-quality narration. If all businesses could be as customer-focused as they are, life would be so much easier. Thank you for making it painless, pleasant, and -most of all-hassle-free! I would refer anyone I know to use AudioLink as their audio vendor!"
Kim Heintz, Instructional Designer, Resource Bridge
"Audiolink consistently produces a quality narration product in excellent time. Their flexibility and commitment to creating partnerships with their customers allow them to maintain a seamless virtual relationship with us, across the Atlantic and multiple time zones. As we say in South Africa, "Jislaaik, hulle is bakgat!" (wow, they are great!)"
Production Manager -
Why Use Narration?
Articles on the Efficacy of the Human Voice in Media
The talking head does not need the head. Although audio with video and in-person communication have more immediacy, narration, text and graphics gets you very close - and gives much more bang for the buck.
Some people learn better through reading, some through hearing. There are Multiple Intelligence types which should be considered. Auditory learners will not gain as much from a silent document.
Memory can function better with dual sensory input. Research has shown that when auditory and visual information work together they can enhance memory.
Media can create a sense of presence, of warmth, and when more than one sense is involved, a feeling of immersion. Virtual reality is the best example of this.
The medium can become a social actor and the voice gives social cues. We talk back to our devices, they're becoming 'virtual actors' in our lives and can easily set a personal tone.
In some cases alternates to text are required for ADA compliance. Narration is far more appealing then text to speech readers.
Discovery Health, working with Audiobase, tested consumer reaction to narration enhanced pages, using a third party research firm and a panel of respondents, and found that consumers did prefer them in a variety of contexts, such as quizzes, articles and animations. In particular they found that using narration to assist visitors with site navigation was appreciated.
Focus groups have shown that users' biggest problems have to do with navigating through a site. Narration is a proven way to explain an interface to users. To guide them through the experience.